How To Sell Your Wedding Dress And Where To Do So

From time to time, we have brides who reach out to KV asking for options on what to do with the wedding dress after the wedding. There a quite a number of options available; Donate it, Sell it, Pass it on to a family member, Trash it (for fun photos), revamp it or just keep it for the sake of good memories! In this post we’d focus on one of those options – How to Sell Your Wedding Dress and the stores/sites to consider for that.

How To Sell Your Wedding Dress

1. Good Condition

When selling your wedding dress, like any other item you hope to sell, ensure the condition is good enough for the buyer. Especially with wedding dresses where every Bride hopes to look and feel her best on her wedding day, a seller should ensure that the dress offered for sale is in a condition a bride would be able to wear and still feel like the best of herself. If you intend on selling your used dress, as much as possible, the dress should be worn lightly during the wedding, cleaned after the wedding and stored properly.

Sell Your Wedding Dress-How-Where-to

2. Clear Information and Photos

Secondly, giving clear and detailed information and photos about the dress to be sold is very critical. The availability of photos (preferably the professional photos of the dress in question ), along with details of the dress such as the designer, the style number, edition, size, alterations, exact color (white, off-white, etc), location to be shipped from, condition (mint, used, etc), all play a significant role in securing a buyer for the dress. If possible, adding the designer’s photo alongside your professional photo would help a prospective buyer visualize the dress properly.

Share the personal touches of your dress! If the dress was altered in any way or created by you or passed down and it’s what is considered a timeless/vintage style, highlight that information on your ad. Anything extra you feel would tell a good story to a future buyer and make her fall more in love with your dress should not be left out.

3. Pricing

When Pricing your used wedding dress, don’t hope to get the full price you paid for it back. The price of your used wedding dress would most likely be reduced drastically for the fact alone that it is used. Remember that Brides looking for used wedding dresses are most likely doing so because they are in search of a good deal, so depending on how eager you are to sell your dress, the flexibility of your pricing matters.

Other things that affect your pricing would be the time of the dress; when it was released (2012 collection, 2013 collection, etc) and also the time it was purchased. Obviously, newer dresses would cost more than dresses from older collections. A bride selling her used dress should consider what other stores are selling that exact same dress for and work the pricing from there.

Where to Sell Your Wedding Dress


For stores and sites to sell your wedding dresses here are a few of them listed below. As a bride looking to sell, which ever outlet you choose, ensure you do your research very well and carefully. Read the Terms and Conditions as well as reviews before putting up your dress for sale.

1. Tradesy

Tradesy was founded by Tracy DiNunzio to connect women’s closets where people who no longer wore some items (but still in good condition), could sell to other like-minded ladies in need of such items. These items include clothing, bags, shoes, accessories and wedding items.

Tradesy serves millions of the world’s coolest customers, has secured backing from iconic investors like Richard Branson and John Doerr, and has been covered by Good Morning America, The Today Show, The New York Times, TIME, USA Today, and more. Check out Tradesy’s Wedding Dress listings.

2. Nearly Newlywed

Founded by Jacqueline Courtney and fashion lover and New Yorker, Nearly Newlywed is an online destination for a beautiful and unique bridal experience. They help brides to buy and sell back new, sample and used dresses at a fraction of the price.

3. Once Wed

In 2008, Emily Newman launched Once Wed after noticing a need in the marketplace for an online listing service for second-hand wedding dresses right after her own wedding. While Once Wed has grown to a full wedding publication and resource, the Used Wedding Dress section is still running and active for future brides and wives looking to buy and sell their dresses.

4. PreOwned Wedding Dresses

PreOwnedWeddingDresses.com connects brides together. They bring together buyers and sellers of new, sample and used wedding dresses. “One bride recoups some costs. Another saves on her dream dress. Both are happy!”

5. Wedding Recycle

For the soon-to-be Brides looking for that perfect centerpiece and new Wives looking to pass along their wedding dress or Groomsmen attire, Wedding Recycle brews a community to buy and sell beautiful wedding décor and clothing, all while being supported and inspired by the creativity and ingenuity of others going through the same experiences.

6. Facebook Wedding Groups

Using Facebook Wedding groups can be another avenue to consider when looking to sell your wedding dress. These are mostly groups that you joined when you began planning your wedding and continued to participate in even after the wedding. Many of these Facebook groups are constantly adding new brides-to-be and if there is a “For Sale” section of the group, you can take advantage of such and possibly find a bride ready to grab that dress.

7. Craigslist

Craigslist can be really helpful especially for local listings. Craigslist is a classified advertisements website with varying sections both for buying and selling. These various sections include jobs, housing, personals, for sale, items wanted, services, community, gigs, resumes, discussion forums and much more. Among all of these you’d find a number of wedding related items put up for sale quite often.

8. Kijiji

I like to think of Kijiji as the Canadian version of Craigslist. Back when I lived in Chicago, second hand items were mostly sold by individuals on Craigslist. Here in Toronto, the craze is all for Kijiji! Kijiji is a centralized network of online urban communities for posting local online classified advertisements. Just like Craigslist, there are a bunch of categories of used items up for sale and the wedding category is not left out.


Question of the Post: have you successfully sold your used wedding dress? Where did you sell it and what tips have you got for future brides looking to do the same?

Photo Credit: Dress Alyssa by Veluz Reyes 2015 Collection

Looking to Buy a New Wedding dress, See the dress stores under the KnotsVilla Wedding Shop!

About The Author

Wedding Blog Editor & Consultant
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Gee || Jesus Lover || Wedding Blog Editor- KnotsVilla (Blog for theme-ful, Prop-ful, Color-ful & Culture-ful Weddings || Wedding Planning? I'd be the best e-friend you ever had!

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